Brief_ITESM_BASE_080822
OFFICESORY
Denise Mondragón Villa
Darian Suárez Domínguez
TEC DE MONTERREY
Campus Queretaro
The 2020 pandemic taught us the flexibility of jobs and showed us the vulnerability of the human race, generating a global feeling of uncertainty by not knowing what may happen in the future. That's why people try to take advantage of every moment of their lives, enjoying both personal and work aspects. Due to this, the “Great Resignation” movement emerged, where people saw the opportunity to quit their jobs and start working remotely anywhere in the world. The people who joined the movement were professionals who were looking for the possibility of having a more flexible job. However, not everyone could afford to resign, either they did not have the same opportunities, or their jobs required certain attendance.
Therefore, a large number of companies began to hire hybrid workers, who were willing to change their place of residence merely to fill the available vacancy. It is here that these professionals begin to visualize work as a way to generate new experiences, creating office spaces that favor individual and collective identity, an office full of collaboration. However, a new need emerges since in a space with so much collaboration and identity, a privacy breath will be needed to be able to work and concentrate.
Officesory addresses this need by giving the user a privacy breath in the chaotic place known as the office. This accessory is made of silver and silk generating a balance and a minimalist and sophisticated style that goes with any office outfit. Just by gently moving the fabric over the silver structure the user creates a visual barrier and a place to focus themselves. Now collaborative and identity-filled offices can also be a place of concentration and privacy.
